Aida and You is an independent, one-person design practice led by yours truly. I believe in stripping away the unnecessary to focus on what truly matters, creating identities that authentically capture and amplify your brand's personality.

My approach

Unlike those who treat branding like an assembly line, I believe great brands are born from conversation, not questionnaires.

Every project begins with deep listening and understanding your specific needs—because you can't design someone's voice until you've truly heard them speak, and you can't serve their business until you understand exactly what they're trying to achieve.

That's why every project is tailored specifically to you. My services start with core identity development, then expand to include whatever serves your business best—whether that's packaging, print materials, or digital applications.

Visual Identity

From meticulously crafted logo to a vibrant, personality-rich colour palette—I'll create an identity that feels authentically, unmistakably you. With comprehensive guidelines that ensure everything stays cohesive, this is your visual foundation that translates beautifully across every touchpoint.

Perfect for startups seeking to make a strong, trustworthy first impression, or established businesses whose current look isn't doing justice to the brilliant work they're putting out.

Starting at €4,000

4-6 weeks

You'll receive:

  • Brand Discovery Workshop

    A deep-dive conversation that reveals your brand's personality, values, and vision.

  • Creative Strategy

    Research-backed creative strategy that sets direction for your visual identity.

  • Logo Design

    Complete logo suite including primary, and secondary logo, along with standalone brand mark for maximum versatility.

  • Colour Palette and Font System

    Thoughtfully selected colours and typography that embody your brand's personality and create cohesive visual impact.

  • Icons/Illustrations

    (if applicable)

    Custom icons or illustrations that complement your visual identity and support brand storytelling when needed.

  • Brand Guidelines

    Comprehensive guidelines that show how to use your brand elements consistently across all applications.

Inquire

Framer Website

Your brand deserves a digital presence as intentional as your visual identity. Built in Framer with seamless functionality and stunning visual impact.

This is where your brand comes to life online—cohesive with your identity, clear in its communication, and confident in its presentation. Every element works harmoniously to create first impressions that last and a professional presence you'll be proud to share.

Starting at €4,800

4-6 weeks

You'll receive:

  • Web Strategy Workshop

    Collaborative session to map your website goals, user journeys, and site structure.

  • Responsive Design for 5 Pages

    Custom page designs that look stunning on every device, from desktop to mobile, with option to add more pages if necessary.

  • Framer Development

    Your designs brought to life in Framer with smooth functionality, seamless interactions, and professional performance.

  • App Integration

    Seamless connection of essential tools like newsletter signup forms, social media, scheduling links, etc.

  • Website How-To Tutorial

    Clear guidance on updating content and maintaining your website so you stay in control.

  • Launch Support

    Two weeks of hands-on support during your website launch to ensure everything goes live smoothly and successfully.

Inquire

Brand Touchpoints

Are there any other parts of your customer's journey that require more attention? Weave your brand vision into all of the touchpoints that leave a strong impression on your audience.

Quoted per project

from 1 week

What's possible:

  • →

    Packaging Design

  • →

    Print Design

  • →

    Social Media Design

  • →

    Newsletter Design

  • →

    Presentation Decks

  • →

    Landing Page

  • →

    Anything else? Reach out!

Inquire

Easy-peasy way to get started!

  1. Lisa Simpson typing at computer with enthusiastic expression

    01

    Reach Out

    Tap the inquiry button and tell me about your project. Don't worry about having all the answers, that's what I'm here for.

  2. Lisa Simpson talking on the phone with eager expression

    02

    Let's Set a Date

    We'll set up a 30-minute call where I can assess the best way to help. It's also your chance to ask me anything that's on your mind and see if we're a good fit.

  3. Lisa Simpson dancing excitedly

    03

    On the Menu

    Shortly after our call, I'll send you a tailored proposal. Choose your feast and let's start the project!

Portrait of Aida wearing polka dot blouse with red lipstick

About me

Obsessed with Design Since Day Dot

I've been obsessed with visual storytelling since my childhood—from making collages and handmade greeting cards to curating digital mood boards and exploring colour combinations online. (Those good old Polyvore sessions helped sharpen my design eye 💅)

Today, that obsession has evolved into helping founders translate their visions into identities that work hard behind the curtain to turn heads and open doors. With nearly a decade of design experience, I bring genuine curiosity to every project because great design isn't just about aesthetics, it's about authentic communication.

I combine an international perspective with a deep belief that simplicity is the ultimate sophistication. When I'm not creating brands, you'll probably find me at the theatre, or playing amateur mixologist in my kitchen.

What Drives My Work

Creativity

At the heart of all I do lies creativity. It fuels me to question the usual, approach challenges with fresh perspective and design uniquely for each project.

Simplicity

I believe in the power of simplicity. By stripping away the unnecessary, I focus on what matters—creating designs that are beautiful and easy to understand, helping your brand stand out with clarity.

Collaboration

The essence of my business, echoed in my brand name. I listen as well as I design, valuing your input at every stage. By combining your insight with my creativity, I deliver my best work.

Parentool yellow business card with black typography on tonal background
Summer Somewhere pink shopping bag with gold ribbon handles and elegant typography
Neatsheet Instagram post featuring financial illustrations in yellow and purple with piggy bank

Testimonials

01

02

03

04

/

03

“Nobody understood our vision like you did which is something very hard to find [...] Thanks so much for a beautiful job!”

Sara Q.

Parentool

What's on your mind?

  • Can your services be combined?

    Absolutely! My services are designed to work together seamlessly. Each project starts with visual identity and expands to include whatever your business needs from there.

  • What If I only need a logo?

    My approach is centered around complete brand identity systems rather than individual elements. I find that logos are most effective when developed as part of a comprehensive visual identity, so I don't offer logo design as a standalone service.

  • Do you offer payment plans?

    Yes, a 25% deposit is usually required to secure your spot in my schedule for any project. The remaining balance is then divided into 2-3 equal payments throughout the project duration.

  • Are revisions included?

    Of course! I include two rounds of revisions in every project to ensure you're genuinely excited about the final result.

  • How soon can we start?

    My schedule typically fills up 1-2 months ahead of time. So, the earlier you reach out, the sooner we can get started!

  • Do you build Shopify websites?

    Not at this moment. I specialize in building websites on Framer exclusively, but I have a list of trusted Shopify experts to recommend!

Aida and You is an independent, one-person design practice led by yours truly. I believe in stripping away the unnecessary to focus on what truly matters, creating identities that authentically capture and amplify your brand's personality.

My approach

Unlike those who treat branding like an assembly line, I believe great brands are born from conversation, not questionnaires.

Every project begins with deep listening and understanding your specific needs—because you can't design someone's voice until you've truly heard them speak, and you can't serve their business until you understand exactly what they're trying to achieve.

That's why every project is tailored specifically to you. My services start with core identity development, then expand to include whatever serves your business best—whether that's packaging, print materials, or digital applications.

Visual Identity

From meticulously crafted logo to a vibrant, personality-rich colour palette—I'll create an identity that feels authentically, unmistakably you. With comprehensive guidelines that ensure everything stays cohesive, this is your visual foundation that translates beautifully across every touchpoint.

Perfect for startups seeking to make a strong, trustworthy first impression, or established businesses whose current look isn't doing justice to the brilliant work they're putting out.

Starting at €4,000

4-6 weeks

You'll receive:

  • Brand Discovery Workshop

    A deep-dive conversation that reveals your brand's personality, values, and vision.

  • Creative Strategy

    Research-backed creative strategy that sets direction for your visual identity.

  • Logo Design

    Complete logo suite including primary, and secondary logo, along with standalone brand mark for maximum versatility.

  • Colour Palette and Font System

    Thoughtfully selected colours and typography that embody your brand's personality and create cohesive visual impact.

  • Icons/Illustrations

    (if applicable)

    Custom icons or illustrations that complement your visual identity and support brand storytelling when needed.

  • Brand Guidelines

    Comprehensive guidelines that show how to use your brand elements consistently across all applications.

Inquire

Framer Website

Your brand deserves a digital presence as intentional as your visual identity. Built in Framer with seamless functionality and stunning visual impact.

This is where your brand comes to life online—cohesive with your identity, clear in its communication, and confident in its presentation. Every element works harmoniously to create first impressions that last and a professional presence you'll be proud to share.

Starting at €4,800

4-6 weeks

You'll receive:

  • Web Strategy Workshop

    Collaborative session to map your website goals, user journeys, and site structure.

  • Responsive Design for 5 Pages

    Custom page designs that look stunning on every device, from desktop to mobile, with option to add more pages if necessary.

  • Framer Development

    Your designs brought to life in Framer with smooth functionality, seamless interactions, and professional performance.

  • App Integration

    Seamless connection of essential tools like newsletter signup forms, social media, scheduling links, etc.

  • Website How-To Tutorial

    Clear guidance on updating content and maintaining your website so you stay in control.

  • Launch Support

    Two weeks of hands-on support during your website launch to ensure everything goes live smoothly and successfully.

Inquire

Brand Touchpoints

Are there any other parts of your customer's journey that require more attention? Weave your brand vision into all of the touchpoints that leave a strong impression on your audience.

Quoted per project

from 1 week

What's possible:

  • →

    Packaging Design

  • →

    Print Design

  • →

    Social Media Design

  • →

    Newsletter Design

  • →

    Presentation Decks

  • →

    Landing Page

  • →

    Anything else? Reach out!

Inquire

Easy-peasy way to get started!

  1. Lisa Simpson typing at computer with enthusiastic expression

    01

    Reach Out

    Tap the inquiry button and tell me about your project. Don't worry about having all the answers, that's what I'm here for.

  2. Lisa Simpson talking on the phone with eager expression

    02

    Let's Set a Date

    We'll set up a 30-minute call where I can assess the best way to help. It's also your chance to ask me anything that's on your mind and see if we're a good fit.

  3. Lisa Simpson dancing excitedly

    03

    On the Menu

    Shortly after our call, I'll send you a tailored proposal. Choose your feast and let's start the project!

Portrait of Aida wearing polka dot blouse with red lipstick

About me

Obsessed with Design Since Day Dot

I've been obsessed with visual storytelling since my childhood—from making collages and handmade greeting cards to curating digital mood boards and exploring colour combinations online. (Those good old Polyvore sessions helped sharpen my design eye 💅)

Today, that obsession has evolved into helping founders translate their visions into identities that work hard behind the curtain to turn heads and open doors. With nearly a decade of design experience, I bring genuine curiosity to every project because great design isn't just about aesthetics, it's about authentic communication.

I combine an international perspective with a deep belief that simplicity is the ultimate sophistication. When I'm not creating brands, you'll probably find me at the theatre, or playing amateur mixologist in my kitchen.

What Drives My Work

Creativity

At the heart of all I do lies creativity. It fuels me to question the usual, approach challenges with fresh perspective and design uniquely for each project.

Simplicity

I believe in the power of simplicity. By stripping away the unnecessary, I focus on what matters—creating designs that are beautiful and easy to understand, helping your brand stand out with clarity.

Collaboration

The essence of my business, echoed in my brand name. I listen as well as I design, valuing your input at every stage. By combining your insight with my creativity, I deliver my best work.

Parentool yellow business card with black typography on tonal background
Summer Somewhere pink shopping bag with gold ribbon handles and elegant typography
Neatsheet Instagram post featuring financial illustrations in yellow and purple with piggy bank

Testimonials

01

02

03

04

/

03

“Nobody understood our vision like you did which is something very hard to find [...] Thanks so much for a beautiful job!”

Sara Q.

Parentool

What's on your mind?

  • Can your services be combined?

    Absolutely! My services are designed to work together seamlessly. Each project starts with visual identity and expands to include whatever your business needs from there.

  • What If I only need a logo?

    My approach is centered around complete brand identity systems rather than individual elements. I find that logos are most effective when developed as part of a comprehensive visual identity, so I don't offer logo design as a standalone service.

  • Do you offer payment plans?

    Yes, a 25% deposit is usually required to secure your spot in my schedule for any project. The remaining balance is then divided into 2-3 equal payments throughout the project duration.

  • Are revisions included?

    Of course! I include two rounds of revisions in every project to ensure you're genuinely excited about the final result.

  • How soon can we start?

    My schedule typically fills up 1-2 months ahead of time. So, the earlier you reach out, the sooner we can get started!

  • Do you build Shopify websites?

    Not at this moment. I specialize in building websites on Framer exclusively, but I have a list of trusted Shopify experts to recommend!

Aida and You is an independent, one-person design practice led by yours truly. I believe in stripping away the unnecessary to focus on what truly matters, creating identities that authentically capture and amplify your brand's personality.

My approach

Unlike those who treat branding like an assembly line, I believe great brands are born from conversation, not questionnaires.

Every project begins with deep listening and understanding your specific needs—because you can't design someone's voice until you've truly heard them speak, and you can't serve their business until you understand exactly what they're trying to achieve.

That's why every project is tailored specifically to you. My services start with core identity development, then expand to include whatever serves your business best—whether that's packaging, print materials, or digital applications.

Visual Identity

From meticulously crafted logo to a vibrant, personality-rich colour palette—I'll create an identity that feels authentically, unmistakably you. With comprehensive guidelines that ensure everything stays cohesive, this is your visual foundation that translates beautifully across every touchpoint.

Perfect for startups seeking to make a strong, trustworthy first impression, or established businesses whose current look isn't doing justice to the brilliant work they're putting out.

Starting at €4,000

4-6 weeks

You'll receive:

  • Brand Discovery Workshop

    A deep-dive conversation that reveals your brand's personality, values, and vision.

  • Creative Strategy

    Research-backed creative strategy that sets direction for your visual identity.

  • Logo Design

    Complete logo suite including primary, and secondary logo, along with standalone brand mark for maximum versatility.

  • Colour Palette and Font System

    Thoughtfully selected colours and typography that embody your brand's personality and create cohesive visual impact.

  • Icons/Illustrations

    (if applicable)

    Custom icons or illustrations that complement your visual identity and support brand storytelling when needed.

  • Brand Guidelines

    Comprehensive guidelines that show how to use your brand elements consistently across all applications.

Inquire

Framer Website

Your brand deserves a digital presence as intentional as your visual identity. Built in Framer with seamless functionality and stunning visual impact.

This is where your brand comes to life online—cohesive with your identity, clear in its communication, and confident in its presentation. Every element works harmoniously to create first impressions that last and a professional presence you'll be proud to share.

Starting at €4,800

4-6 weeks

You'll receive:

  • Web Strategy Workshop

    Collaborative session to map your website goals, user journeys, and site structure.

  • Responsive Design for 5 Pages

    Custom page designs that look stunning on every device, from desktop to mobile, with option to add more pages if necessary.

  • Framer Development

    Your designs brought to life in Framer with smooth functionality, seamless interactions, and professional performance.

  • App Integration

    Seamless connection of essential tools like newsletter signup forms, social media, scheduling links, etc.

  • Website How-To Tutorial

    Clear guidance on updating content and maintaining your website so you stay in control.

  • Launch Support

    Two weeks of hands-on support during your website launch to ensure everything goes live smoothly and successfully.

Inquire

Brand Touchpoints

Are there any other parts of your customer's journey that require more attention? Weave your brand vision into all of the touchpoints that leave a strong impression on your audience.

Quoted per project

from 1 week

What's possible:

  • →

    Packaging Design

  • →

    Print Design

  • →

    Social Media Design

  • →

    Newsletter Design

  • →

    Presentation Decks

  • →

    Landing Page

  • →

    Anything else? Reach out!

Inquire

Easy-peasy way to get started!

  1. Lisa Simpson typing at computer with enthusiastic expression

    01

    Reach Out

    Tap the inquiry button and tell me about your project. Don't worry about having all the answers, that's what I'm here for.

  2. Lisa Simpson talking on the phone with eager expression

    02

    Let's Set a Date

    We'll set up a 30-minute call where I can assess the best way to help. It's also your chance to ask me anything that's on your mind and see if we're a good fit.

  3. Lisa Simpson dancing excitedly

    03

    On the Menu

    Shortly after our call, I'll send you a tailored proposal. Choose your feast and let's start the project!

Portrait of Aida wearing polka dot blouse with red lipstick

About me

Obsessed with Design Since Day Dot

I've been obsessed with visual storytelling since my childhood—from making collages and handmade greeting cards to curating digital mood boards and exploring colour combinations online. (Those good old Polyvore sessions helped sharpen my design eye 💅)

Today, that obsession has evolved into helping founders translate their visions into identities that work hard behind the curtain to turn heads and open doors. With nearly a decade of design experience, I bring genuine curiosity to every project because great design isn't just about aesthetics, it's about authentic communication.

I combine an international perspective with a deep belief that simplicity is the ultimate sophistication. When I'm not creating brands, you'll probably find me at the theatre, or playing amateur mixologist in my kitchen.

What Drives My Work

Creativity

At the heart of all I do lies creativity. It fuels me to question the usual, approach challenges with fresh perspective and design uniquely for each project.

Simplicity

I believe in the power of simplicity. By stripping away the unnecessary, I focus on what matters—creating designs that are beautiful and easy to understand, helping your brand stand out with clarity.

Collaboration

The essence of my business, echoed in my brand name. I listen as well as I design, valuing your input at every stage. By combining your insight with my creativity, I deliver my best work.

Parentool yellow business card with black typography on tonal background
Summer Somewhere pink shopping bag with gold ribbon handles and elegant typography
Neatsheet Instagram post featuring financial illustrations in yellow and purple with piggy bank

Testimonials

01

02

03

04

/

03

“Nobody understood our vision like you did which is something very hard to find [...] Thanks so much for a beautiful job!”

Sara Q.

Parentool

What's on your mind?

  • Can your services be combined?

    Absolutely! My services are designed to work together seamlessly. Each project starts with visual identity and expands to include whatever your business needs from there.

  • What If I only need a logo?

    My approach is centered around complete brand identity systems rather than individual elements. I find that logos are most effective when developed as part of a comprehensive visual identity, so I don't offer logo design as a standalone service.

  • Do you offer payment plans?

    Yes, a 25% deposit is usually required to secure your spot in my schedule for any project. The remaining balance is then divided into 2-3 equal payments throughout the project duration.

  • Are revisions included?

    Of course! I include two rounds of revisions in every project to ensure you're genuinely excited about the final result.

  • How soon can we start?

    My schedule typically fills up 1-2 months ahead of time. So, the earlier you reach out, the sooner we can get started!

  • Do you build Shopify websites?

    Not at this moment. I specialize in building websites on Framer exclusively, but I have a list of trusted Shopify experts to recommend!